Your story in no more private!

Emerging technologies and a plethora of algorithmic approaches to our everyday tasks have made a huge difference in our lives. They have pushed us a step forward to our comfort level. But we barely discuss the negative outcomes of this machine world.  

We also see relatable advertisements on social media platforms for things we seek. This makes me think that someone is keeping a perfect check on me.  

Fictional movies have long warned us that machines can take over humankind. But these big changes and magic happening everywhere are not some sophisticated model. In a nutshell, I call it Data Theft or Data Breach.

What is a Data breach?

Simply put, a data breach is a security system that is not secured. Our confidential data is copied, stolen, transmitted, and viewed, and this information is sold to various companies.  It may involve financial, health, and identity information and other exposed unstructured data.

data breach
Image Credit: University Magazine

How is it happening?

The smart devices which we use regularly play the entire game for this. Sounds cool how these devices can calculate our run speed. Our credit card expenses and recommendations are the best solutions for things just coming into our lives. There is already a lot of dads in companies tracking our daily activities, like our eating and sleeping habits, but our lives. They know everything about us, like when we go to work or faking doctor’s appointments to avoid certain show-ups.

 

Profiling

profiling
Image Credit: University Magazine

Everything we talk about, like security, vehicles, assets, telemedicine, healthcare, and business, IoT has entered various fields and provided us with exceptional comfort by integrating everything. This is how the Internet of Things can profile and target consumers and is one of the key trends in the future development of IoT applications for businesses. But on the other hand, this can be devastating as well. Either we represent our professional image or share something personal. Every device tracks us and updates our profile from the least important to the most important task of every day.

 

Bottom line

Privacy is the biggest issue faced by the most renowned Data Science and Artificial intelligence today. No matter how much Facebook and Google reassure us that our information is secure, we have already sacrificed a large part of the anonymity of our lives. We all have a glitch about how, with such sophisticated technologies, we lose our identity and personal information. This shows a need to work more in this field, as with high dependability on technology, overlooking privacy and security is unjustified.